Supported Ad Formats

The MoPub Marketplace supports the following Ad Formats.

HTML Display Ads

Display ads, including fullscreen ad units, medium rectangles, and banners, help our buyers scale on mobile with images or rich media. Learn More

MRAID Rich Media

MRAID (Mobile Rich-Media Ad Interface Definitions), is a framework for mobile advertisers and publishers that allows rich media ad creatives to run across all compliant devices and applications. Learn More

Video

Video ads are one of the most powerful ways to engage with consumers. On mobile, video provides an unmatched experience: the fullscreen format captivates the user and brings the advertiser’s message to life. MoPub supports both in banner video and VAST. Learn More

Opt-in Rewarded Video

Rewarded/Opt-in video is an ad format in which the end-user is rewarded in-game currency or an item for completing a video view. Learn More

Native Ads

Native ads on MoPub are high quality, content-driven experiences that engage consumers by matching the look and feel of an app’s user interface. Because the ads complement the in-app experience, consumers are more likely to consume and engage with your ads. MoPub supports Native static and Native video creative types. Learn More

Last updated October 10, 2018

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