Supported Ad Formats
MoPub supports the following Ad Formats.
HTML Display Ads
Display ads, including fullscreen ad units, medium rectangles, and banners, help our buyers scale on mobile with images or rich media. Learn More
MRAID Rich Media
MRAID (Mobile Rich-Media Ad Interface Definitions), is a framework for mobile advertisers and publishers that allows rich media ad creatives to run across all compliant devices and applications. Learn More
Video
Video ads are one of the most powerful ways to engage with consumers. On mobile, video provides an unmatched experience: the fullscreen format captivates the user and brings the advertiser’s message to life. MoPub supports both in banner video and VAST. Learn More
Opt-in Rewarded Video
Rewarded/Opt-in video is an ad format in which the end-user is rewarded in-game currency or an item for completing a video view. Learn More
Native Ads
Native ads on MoPub are high quality, content-driven experiences that engage consumers by matching the look and feel of an app’s user interface. Because the ads complement the in-app experience, consumers are more likely to consume and engage with your ads. MoPub supports Native static creatives. Learn More
Last updated March 21, 2020
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